How I Automate 90% of My Social Media Content With Claude Cowork

Claude recently launched ClaudeCode and ClaudeCowork, and now their AI model can literally do any task for you. Now, I spent the past three days building a system that uses Claude to replace an entire social media team. How do I know that this actually works? Because it runs on the same exact principles we used to grow more than 400,000 followers and help hundreds of entrepreneurs do the same for themselves. So in the next few minutes, I will show you exactly how you can get access to this system and use it for your own business to build a successful personal brand that positions you as an authority and gets you qualified leads every single day. So let's get straight into it. I will start from a quick demonstration of what this actually does. And then I'm going to break down with you with a clear SOP, exactly step by step, how you can copy and paste this system into your own laptop and make it your own. I'm going to start by showing you step by step the process that we follow. Now, I created multiple skills, which are these AI agents that Cloud uses for each and every one of these processes. I'm going to start with the first one, which will be finding other competitors in your niche. Now, this is really important. We want to always start by doing market research and understanding what's already working in our space. So I'm just going to type forward slash and creator finder, which is the specific skill that does this part of the process. And then I'm going to paste a prompt that I already prepared and that I will also share with you. I'm going to break down for you every single step in a second with an SOP. Now, I just want to show you real quick the power of this and exactly how it works because honestly it's really really impressive so i'm just going to paste my prompt real quick here and as you can see it's a very simple prompt you don't need much because all of the instructions are already inside of this skill that i created so let's run this process to find creators in in this case i'm going to talk about the content creation niche focus specifically on people that talk about growing your personal brand and avoid people that just talk about filmmaking and editing okay so I'm going to also go very specific to give it instruction to know what to look for and then I'm going to just say in this case I'm just going to say three creators to make the process pretty quick and put them in the creator database which is this one okay so here I'm going to provide with you a system that we built on Notion this is what we use on a day-to-day basis for our business as well to find all of the content ideas so in my opinion it's the best option now keep in mind this is something that you can definitely tweak if you prefer for example to use google sheet or google docs for any of this you can definitely just instruct the skill to change this small detail now i'm a big fan of notion because it keeps everything organized and everything in one single place and so right now i'm actually just going to take with this notion that i'm going to also break down and show to you in second i'm going to take my creator list which is this one right here and i'm just going to copy the link to this specific view so that it's going to be able to load the creators directly here now i'm going to paste here the link of it and then I'm going to click on let's go. So as you can see cloud right now is reasoning and it's following a very clear step-by-step process that I already instructed to do and so as you can see for example this is really important this is not a given I instructed it also to check your database already so that it will not search for duplicates and so as you can see right now it's literally performing all of these tasks for me now I'm going to just show you and cut to the end where you can see actually the final result of this which in my opinion is it's generally impressive but then this is literally just step one of the process now i'm not going to show you live every single skill because otherwise it will take a long time we literally start from this first part in which we are going to just search for creators and other competitors in our industry then there's a separate skill that will literally just scrape their profiles to find all of their best performing videos from there we have another skill so another agent that will take all of them and transcribe all of them transcribe the exact video and exactly what they say in their videos and put it inside of your notion as a content idea and now obviously we don't want to just say their same exact words we don't just want their same script and so here is where the fourth agent comes in place because you can literally give it a knowledge base so for example transcript of your calls transcript of your presentation any information that you have that could help it understand exactly how you talk and what kind of value you would want to share and this agent is going to take that transcript keep the same structure overall and the same topic of the video because we know that that performed really well this is the reason why we do the scraping in the first place and then replace the actual value and the tone of voice with how you would actually talk taking it from your knowledge base so as you can see right now this is this is genuinely exciting for me because this will be processes that we used to do manually all of the time or we had to delegate to someone as you can see right now from my screen claude is literally going and performing all of this tasks for me it's literally opening up the post on Instagram. All you need is to just be logged into your Instagram. It's opening up profiles of people and it shows and it scans everything in their profile to understand if they're actually a good fit for what I actually do to add them to my database. And as you can see, again, from the reasoning of Claude, it literally goes step by step and it checks people. And so as you can see, for example, it checked a creator and then it thought that from one of the videos that it found it was a good fit, but then it realized that the topics that he talks about are not really aligned with what I described and so it discarded that creator. So it also has this critical thinking steps in which because I instructed the skill to do it and because I just gave it the right prompt of focus on this and not on this it can literally select creators that are actual good creators. So as you can see it just found one right now. All right so as you can see it literally just finished the entire process and you will notice that it already put all of them inside of my Notion database. This is so powerful, it can literally perform all of these tasks for you. From here, I'm not going to show you every single one of the skills because otherwise, again, the video will become way too long, but I'm going to just dive straight into the SOP and step by step everything that you need to do to be able to replicate the system and get access to all of the skills. Now, keep in mind, you will also find the link to this SOP in the description. Let's get started straight up with what you need before you actually start this process. So I just want to run real quick through all of the tools that are involved in this. It's actually very simple. Most of them are completely free. Now, the first one that you will need is a Cloud AI account, and you will definitely need the pro account. This is because to be able to use the agents and use co-work, so the part of Cloud that actually performs these tasks, you need the paid version of it. Now, this costs $20 to $30 a month approximately. I think it also depends on the region where you're in. Now, keep in mind that it can easily start costing a little bit more, especially because Cloud runs on credits. So depending on your usage, you might need the plans that are a little bit more extensive. So for example, for us, we actually use the plan that's a little bit more expensive. I think it's the max plan that's 80 to 90 bucks a month. Still totally worth it in my opinion, especially for what it's able to do, because this is literally just one of the examples of the things that Cloud can do. Now, the second thing that we will need is an A10 account. Now, the reason why we need something separate in terms of services is because unfortunately, transcription of reels is not something that Claude can do internally. I did a lot of research on this. This is probably what I spent two days on out of the three to be able to build this system in the smoothest way possible. And so I just ended up landing on NA10. In my opinion, it's a great option because it's a simple automation software. And if you're not using it already, I highly recommend implementing it for your business. It's basically similar to Zapier if you're familiar with automation software. So it just gives you a lot more things that you can do and a lot more flexibility it's a little bit more technical but at the same time again as you can see now cloud or chat gpt all of these tools can literally give you anything even without you having to write a single line of code so you will see that i also already prepared the automation on an 810 so you don't need to know anything technical i will literally show you the process step by step on how you can actually copy and paste it inside of your n810 account i will highly consider it also for other automation inside of your business this also comes out at about 20 30 bucks a month everything else is literally free. So I highly encourage you to just implement the system, test it out at least. In my opinion, it's 100% worth it. So you will need Cloud in Chrome, which is the extension. As you can see right here, I have it on the top right corner. And this is completely free. You just need to install it and it will allow Cloud to access Chrome and perform these actions. Then you will need a Grok account, not Grok, the AI of Twitter. This is actually another separate type of AI. And this is the actual AI model that we will use to transcribe reels completely for free that we will have to implement in the NA10 automation. Then you will need your Instagram account and you will need to be logged in. Obviously, Cloud cannot bypass any password or login for you. So you will need to have access to your account. And one thing that I actually highly recommend that you do before starting any of these processes is for you to make sure that you already trained your algorithm by interacting with the right content so that your Explorer page can show Cloud the right type of content. So what do I mean by So obviously, Claude is very smart. He can do the research for you. But at the same time, if you're searching, for example, content, let's say, specifically to business or to sales, and in your Explorer page, there's memes, or there's completely random things, that will not really help Claude, and it will spend more time on the task, which will also consume more credits. So I highly encourage you to just train your algorithm by interacting with the right type of videos. As you can see, my Explorer page is extremely targeted. Most of the content that I get here is already related to personal branding, which is our niche. And so it makes a lot of sense because Cloud can just land in here. And most of the stuff that it will see will be already a good candidate or good content it can take inspiration from or creators that it can select. So it's really, really important to keep that in mind. The other thing that you will need is this Notion setup. As I was mentioning before, if you prefer, you can also do the same on Google Docs. In my opinion, Notion is a better way to keep everything organized. It's very simple to install and to implement, and it's also completely free. To be able to collect creators all in one point and then also collect content ideas That, as you can see, we can also then schedule on our calendar. So let's say on this one, I wanted the 17 and then I can just get it here. So just control Z and get back to it. I'm going to run you step by step on exactly what you need and what steps you need to follow to build up the system. The first thing will be to create an account on each and every one of these programs listed here. OK, so we will need a cloud account. As I was mentioning, I have it open right here. Obviously, here I'm already logged in because I already have an account on cloud. So a paid account of cloud. The second one will be NA10. Okay, so this is really important. You can literally just click here and it will send you to the home page. Right now it's broken for some reason, but it will send you to the home page of NA10 where you can sign up and then click on skills. As you can see here at the top left, then plus create skill and then you can just click on upload skill. And here you will be able to just drag and drop these files that I already created for you that have, as you can see right here, I'm just going to show you one example real quick. So this, for example, is the one to write scripts. They have all of the knowledge and all of the instruction inside. Like this is literally the same exact instruction and the same exact knowledge that we use to write scripts that got us 400,000 followers. So this is not some generic scripts or some generic skills and agents that would just try to put together and piece together something that might work, might not work. This is literally trained on the knowledge of us growing 400,000 followers and literally helping hundreds of other entrepreneurs do the same. So that's why it's really beautiful and really powerful in that sense in here once you actually created your account of an 810 and you're in this in this screen right here you can just click on create workflow and all I need to do and this is the beauty of an 810 in my opinion is literally just press command V and as you can see it will just give me the pre-made ready to go automation. So this is literally already done. The only thing that I need will be and this is the reason why we created the grok account in The first place is that I need to actually replace this with my own API key So again might sound a little bit technical, but I promise you it's very very simple All you need is going to your grok account that you just created So you can just click on start building create the account and it will give you this screen right here here okay and if you don't see the button create api key you might just want to click on api keys that pops up here in the menu and then just click create api key it's just going to load for you real quick and you literally just need to copy and paste this inside of the automation so it's just going to load in a second obviously this is something that you don't want to reveal this sensible information i will delete this one right after this video in case you're wondering so i'm I'm just going to copy this one and I'm going to open up this automation that I created. I'm going to open up this specific node, which is the one, as you can see, transcribed with Grok. And so in here, as you can see, I already have selected my Grok account. So in this case, in your specific case, you will probably just see this as empty because you don't have connected this yet. So all you need to do is just create a new credential and then paste this API key here. That's it. That's it. You're going to click on save and the automation will be ready to go. I'm not going to do it because again, I already have my grok account connected once this is done We're going to move to the next step which will be to just prepare your content ideas database create your database and it and web Hook and notion knowledge base. All you need to do is just click on this template that I already created for you and From here obviously right now. I'm the owner of this template. So I see like this for you. It will show up Let me show you real quick. It will show up like this And so it will be a template that you can't edit from here. What you need to do is create a copy for yourself So as you can see here at the top right corner, I have a button that says duplicate you can just click on here It will duplicate it inside of your own notion account so that you have your version that you can actually edit and change things inside of Okay, so Right now as you can see I still have these creators. I'm going to just clean it up real quick for the sake of the video and In here I have my creator list okay and I'm actually going to save the link to this so this is really important once you duplicate it so you have your own version of it you can just click on here and you can click on copy link to view once you have your link I would highly recommend you save it somewhere so for now just for the sake of this example I'm just going to type it out in here and so this is one link the reason why I need a link is because cloud will need this specific link to be able to know where to put the content ideas. Okay. And then I'm also going to take my content ideas. So this is another database where Claude will actually put in the transcript for the videos. And it will also link the original video. This is really important because that way you can also reference back to it. You can double check if there's anything that you might not necessarily like about that specific video. So if you want to be a little bit more strict with your selection, and you can always double check where it found that content idea. And so same exact thing, I'm going to just click on it and copy the link to this view. And I'm going to also save this one. So I'm just going to also type it out. Now, this is something that you can literally just do once and put inside of your Notion or inside of Cloud. Then it will be trained. It will know exactly where to find things. So this will be my creators and this will be my ideas. Once you have this set up, the last one that you need, the last couple of things that you need from this template will be the two ones that you find here at the top. The first one is the webhook. So again, it sounds a little bit technical. It's not really. As you can see, this is just like an example of what one will look like. I'm going to show you real quick how to take it from your automation. So you created your automation, you filled in with your grok information. And then from here, you're just going to click on this one. Just to make it very simple and sum it up, this automation is what will take those videos from Instagram and pass them through an AI model to be able to transcribe the video and get exactly what the creator is saying. I know it sounds a little bit technical. Again, if you just follow these instructions step by step, it will be very easy. The reason why we need this is because as I was mentioning at the beginning, Cloud unfortunately does not have any option that's native inside of it to transcribe the videos. The only alternative is for it to literally just take screenshots of the video and try to extrapolate for the captions. But you can understand how that can easily cause issues because for example, if a video simply doesn't have caption then we would not be able to get the transcript. So from here, all we need is just click on the webhook, click on production URL. Okay, so this will be the actual webhook that will be active and that will be able to use cloud so cloud will basically send information to this address here to be able to run the automation as you can see i'm just going to click on this one and it's going to copy for me automatically and i'm going to save it inside of the notion right here so as you can see this is another example this is what it will look like approximately now in here you can see it has our own custom link because we are self-hosting an a10 i'm not gonna get into this You can look into it as a separate videos. I think there's people that can also explain this way better than me. But it will look something similar to this with slash webhook and then slash and the specific address that you set to it. If you want, you can also customize this. Doesn't really matter. So I can literally just put one, two, three, four, five, six, seven and just save it there. OK, so this is the first thing. Now, the second thing will be my knowledge base. As you can see, I already filled this out for this. It will be very personal. It depends a lot on what you have at your disposal. Now, what I personally did is I took a bunch of our YouTube videos and I literally just copy and pasted the entire transcript of the videos. So as you can see, this is literally just the entire transcript of YouTube videos that we have that are hours and hours long. Because this way, the AI can reference to this, first of all, for the knowledge. So how are we actually going to replace the value in the videos if the AI obviously does not have our knowledge as experts? And second of all also how we speak how do we speak? How do we actually express ourselves? How do we tend to build sentences? Are they shorter? Are they longer? What kind of words do we use in our sentences? So the more context that you can give to it the better now obviously don't exaggerate as well Otherwise it will have to scan through pages and pages of documents every single time And so for this you can literally put YouTube transcripts call transcripts presentations that you did any information that you have have that embodies the information that you share with your client, what you actually believe in, and also how you actually express yourself, you just want to put it inside of here. So if you want, you can literally just type forward slash, create a new page here on Notion, and then you can just paste in the text of the actual resource that you have. So once we have this, everything is ready. So I'm going to just show you real quick how you're actually going to use this. I'm not, Again, going to show you the entire process just because otherwise you would just sit here looking at me staring at the screen for the next 30 minutes, one hour or something like that. Now, obviously, this takes a little bit of time as a process. What I highly recommend you do is you just let it run while you're doing something else or even let it run while you're sleeping. I recommend that you actually keep an eye on it when you're just starting out and you do it the first time because you will need to grant cloud access to Google Chrome. You will need to grant it some permissions to be able to also write inside of Notion. So you don't want to just leave it there to do its thing the first time that you run it But once you gave it all of the necessary permissions, then it will be very autonomous, which is the power of the system Okay, so as you can see this has a description an exact description of what each and every one of these skills of these agents Does with all of the details? Okay, and then I also already put in an example message that you can just copy and paste inside of your code So you literally have everything that you need. Okay, it's literally literally already built out for you. So for the first one I already showed to you, I'm going to go with the second one, which is the viral spotter. I'm a really big fan of this skill. So this basically just scrapes the entire profile of the creators that you already saved. And then it finds all of the videos that outperform their other videos. The reason why is because those videos clearly have something that made people pay attention, which is usually the topic and the hook of that video. And so I'm just going to show you how you actually fill this out okay so I'm just going to copy it paste it inside of my cloud co-work and obviously here I need to actually pull the specific skill so the viral spotter there and then I will show you real quick how do you replace this okay so everything is sort of brackets of what you need to replace we're just going to go back to what we created inside of our notion template okay and the first thing that we need is my creator list okay so I'm just going to scroll up there we go the link to my creator list so i'm just going to copy this link and paste it inside of cloud then put out um the outliers in here so this is okay you're going to scrape where do we actually put this content ids that i find so i'm just going to copy this one the ids that we already saved and there we go and then transcribe the audio using this n8n automation webhook so again remember what i was mentioning we have it already saved so for this one you can literally just take take it from here, so we have our webhook. You can share the specific link, or if you want, you can also just share the page. So I can literally just click on Share, take the actual link to the page, and then link it to Cloud. So right now, I'm not going to press Enter and start it, just because I want to show you real quick how to fill out also the other prompts. Because also this, again, will take a little bit of time. It will scan through all of the creators that I have there, and start looking for all of these outliers between their content ideas. And again, this is very, very much trained on specific principles that we've seen working in content. So it's not random. It's not just going to search on the profiles. Like the instructions behind the skill are not just look for videos that have a lot of views. No, it has very specific instructions based on what we've seen performing the best whenever we look for specific references of videos. So I'm just going to delete this one. And I'm going to go back to our notion to get the second part. So this would be the third script actually the third prompt and this is the transcribe and script. Okay, so Some of these skills have a little bit of an overlay between them. So this one for example would be able to Transcribe the video and then re-script based on my knowledge. So as you can see the structure is pretty similar So I'm just going to open it up same exact thing and then And then, see, transcribe. And then same thing here. Now, one thing, here I specify, let's do the content ideas with this specific status. Because as you can see, what I like to do in our notion is to also add a specific status. So one thing I would like for you to still do the in-between steps, especially at the beginning, and then you can automate the entire process if you really like how it's doing the research. So I really like the personal touch still because that can be also something that you use to improve the skill itself and train Cloud on what are your specific preferences for the ideas. So obviously it's going to find the right ideas because it selected creators. As you can see, it's very precise in finding the creators. It has this very clear instruction to find ideas. But still there might be something that you don't want to create content about. Maybe it's a perfect idea. It would be a topic that would hit. But it's not a topic that you really want to discuss with your personal brand. And so you might be like, okay, you know what? this is an idea that I can have saved here, but I don't want to approve it. Okay, so you can just leave it like this or if you want, you can even just delete it directly. And for all of the ones that you actually like, you can just click on idea approved. And so this is a very specific line. If you want, you can also just remove this and let it run through all of the ideas that you have there. But I like to have it because especially if you have a more complex process or maybe you have a team member that does this process of just quickly manually reviewing the ideas to make sure that everything is in place, then this can be a great idea. And so I'm just going to write with idea approved status so that it knows which ones to focus on. And then the knowledge base. Obviously, here we are already re-scripting the videos. So it's really, really important that it has information to be able to rewrite them. Now, obviously, you can also prompt it manually on specific instruction on what you would want to write inside of those scripts based on the topic. But in my opinion, it kind of defeats the purpose of automating this entire process. now keep in mind I still recommend that you reread and check the scripts because as much as it has context it will not be a hundred percent exactly like you that's inevitable because maybe there's something that you just think in that moment or there's a little bit of that creativity aspect to it as well for which you decide to just slightly change the script or slightly tweak it in a certain direction and so I highly recommend that you still double check them but if you create something like this then you can just start from this share it as you can see just copy the link and then paste it here and then press send and it's going to do the whole process of taking those content ideas that you already approved taking your knowledge and then rewriting them based on it now real quick I'm just going to run you through the last couple of prompts and in here we have one that's just specifically for scripting so as you can see there's a little bit of an overlap because depending on what tasks you want to automate, I think it's a very good thing to have separate skills for each and every one of them. So for example, maybe you just want to script the videos, you prefer to find your ideas manually, then it's a good thing you have like this separate skill that just for scripting, okay? Or maybe you you would like to first double check the transcripts to make sure that they are correct and the I got correctly what the video was saying. And so for example, you can run the viral spotter that also gets the transcript. And then once you check them, run separately the scriptor. So this is the reason why they are split up. And so as you can see, obviously here there will be the same thing. So the status of the idea and the link. And then the last one, and this is the most powerful one, obviously the one that will also consume the most credit. So use it carefully. But it's literally the full pipeline. So every single step that I just described, if you just want to automate the entire thing and you don't want to think about it, this is just incredible. You literally just give it all the information that it needs. So the creator list database, the content ideas database, the web who can attend, the knowledge base. And you will want to obviously describe your niche because if it's starting completely from scratch and it needs to find the creators, it will need to have the information about who you are and what you actually do. And then it will literally run the entire process for you. So this is everything that you need to know. Now you will find all of the links and everything that you need in the description of this video. I do want to mention real quick, if you want our help to build out an actual strategy for your personal brand because these are tools always keep that in mind if you don't understand what you're actually doing then this will only get you so far these are tools to automate but you need an actual strategy to be able to grow your personal brand so if you want our help for that you can just check the first link in the description where you will be able to book a call with us you can have a conversation and just see if you're a good fit for what we do and with that being said i'll see you in the next video

Here's the full SOP on how to automate your entire personal brand using Claude Code and Claude Skills: https://www.notion.so/FULLY-AUTOMATED-CLAUDE-CONTENT-SYSTEM-by-Create-Content-Club-3441b489b7f580bbb89eea2bba16c0c0?source=copy_link

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