This LinkedIn DM Books 100+ Sales Calls (Copy It)

Hey guys, in this video I'm going to break down the exact LinkedIn script that books as qualified meetings on autopilot at the moment and we are getting anywhere around 20 to 30% positive reply rate when sending out this exact LinkedIn script. So let's dive into this. So quickly what we're going to discover in this session. So as promised, I'm going to show you the exact TM script that gets anywhere between 10 to 30% response rates at the moment for us. And as we all know, everyone is sending LinkedIn TMs and most of them are getting just ignored. So I'm going to show you a method or strategy that... books as qualified meetings on autopilot at the moment how to use reverse psychology to get responses how to add or create a two-minute loop video that converts cold prospects into good calls so i'm going to break down the exact loop video that we are sending out at the moment so this whole tm strategy contains sending a loop video as well so don't worry about if you are not comfortable just recording the loom or recording or sending out any videos i'm going to show you exactly how we've done it it's only going to be two minutes long and i'm going to include the exact time steps as well breaking down um exactly what to say in each section and i'm going to send i'm going to share the follow-up message as well that let's say we send out the initial message that we don't get anything back from the prospect then again i'm going to show you the follow-up message that we're sending at the moment that gets dead conversations back to life right so quickly uh discussing first why most linkedin outreach fails right because most people really treat linkedin as sending cold emails right they send long paragraph heavy messages they're pitching too fast and oftentimes pitching without their information they're asking for too much too soon right and they're literally just writing messages like an email not like having a normal conversation with a friend on linkedin okay so that's why most of the you know linkedin outreach outreach out there doesn't work at all so in terms of what people actually want to receive and this is uh this is huge because people actually want to get like good offers in their inbox and they want to receive all outreach messages but again we have to make sure that you know those outreach messages are actually good so people want to get short conversational messages they want to obviously make sure that the message is relevant to them they don't want to be pitched all the time and they especially on LinkedIn they want that something is shared upfront already, right? So just share some sort of value and, you know, I'm willing to listen to your pitch. And there always has to be some easy next step without any pressure at all. Okay. So again, with LinkedIn, the key is to flip the traditional outreach script on its head. Okay. So instead of asking prospect for a dead time and pitching them as soon as we connect with them, then... simply we're just offering them something valuable first and giving them control giving them the control to move the conversation you know, the way we want them. So instead of asking prospects for a time and pitching them as soon as we, as soon as we connect with them. And again, everyone in the market is doing this same mistake at the moment, right? Then instead we're offering them something valuable first. We want to give them some sort of a control to see and learn that, okay, this guy is not about to pitch me straight away. He actually wants to have some sort of, you know, relationship with me first. I can see that he's willing to provide some, provide some value to me. So, okay, let me listen, listen and see. has to say right cool and now diving into the complete linkedin cm system so there are three parts into this and i'm gonna walk you through um you know each step one by one right so the part one is the initial message part two is the follow-up message when they actually respond to the message um and the third one is sending the loom video right so let's dive into the first part which is the initial message right and i've added the script here as well so feel free to read this through but it says hey first name quick one are you open to new ways of getting clients for your ai business don't want to be bitch without permission hit me with thumbs up and i will send you a quick two minute video okay keep in mind that this is the script we are using but you have to tailor this towards your offer and whatever um business you're in at the moment so again if you are not in the legion space then obviously don't say this um but again you just have to tailor the message for your own business right but let's quickly break down why this script works right so element one this is short and concise like we discussed there are no paragraphs people don't want to receive walls of text right people scan linkedin messages in literally two seconds and if it looks like some sort of hard work to read the message you know you're gonna get ignored right so your message should be three to four three to four short lines max easy to read on mobile and skimmable at class okay so again if you read this message you can see it's just very short very concise it's quite easy to read as well and it's very easy to skim through this right then element two targeting your industry directly okay so getting clients for your ai business getting clients for your consulting firm um increasing um i don't know your flow uh your revenue from flows whatever it may be okay so I'm just tailoring the message to my industry and the problems they are having. Okay. So again, this immediately filters for relevance. Okay. They either have this problem or they don't. No waste of time on either side. Okay. And don't add anything vague in here that says like grow your business or help your company. Okay. Just call out exactly the problem you can potentially help them solve. Okay. So in our case, we work with a lot of tech and AI companies and they want to have new clients and customers. right then we know it's a big problem for them so we just call it out like hey are you open to new ways of getting new clients right or it could be if you're on an email marketing agency for e-commerce brands you could say like are you open to new ways of i don't know increasing your flow revenue or increasing your sign up rate or whatever it may be again i'm not in the email e-commerce space but the point is just tailor the message to the pain points they have actively right elementary And this is what I mentioned at the start of the video as well. The reverse psychology. Okay. You don't want to pitch without the permission because everyone on LinkedIn is pitching something. You're calling it out directly. And this is this type of like a pattern interrupt. Right. And it works because it acknowledges the elephant in the room. Right. Because we all know people are getting pitched on LinkedIn all the time. It positions you differently. Right. And it gives them to control to quite guide the direction of the conversation. Right. So again. This is this reverse psychology line here. Don't want to bitch without permission. So that's element number three. And element number four is very low commitment or very low commitment CTA, right? Just hit me with a thumbs up and I will send you a quick two minute video. And again, keep in mind that you're not asking for a 30 minute call. You're not asking them to opt in for something. You're not asking for their calendar. You're not, again, asking them to read a white paper. Okay. You're just saying like, hey, if you're interested, I have a two quick minute video, right? It's not going to be 15 minutes long. It's just a quick two minute video. I think it's going to be relevant. And just give me a thumbs up. okay and like written here at barrier to entry so low that saying yes or you know just literally adding thumbs up will literally cost them nothing okay so just to go through the script again hey first name quick one are you open to new ways of getting clients for your ai business don't want to be bitch without permission hit me with thumbs up and i will send you a quick two minute video right now how to tailor this for your own offer or for your own business hey first name quick one insert a problem or solution you are actively helping your clients with and obviously tailor it accordingly and this will stay the same. So don't want to pitch anything without permission. So hit me with a thumbs up and I will send you a quick two minute video. OK, so that's the script. Now the follow up. Right. Let's say that they respond positively, whether they say, yes, send me the send me the video or they literally give you the thumbs up. Right. all you have to do is send this type of this follow-up message that says take a look here first name and then you can either add a loom video link or you can upload the video natively to linkedin as well and then you can just sell it let me know what you think we're gonna get into the loom video part in a second but this is again when they respond positively this is this is the message to send them okay and again here Just like I've said here, don't overthink it. Don't add five paragraphs explaining what's in the video. Just literally send the link. Okay. And now let's get into the Loom video send. Okay. And this is where most people screw it up because they are either going to make the video too long and nobody's going to watch that. They are going to make the video too generic and not tailored for their niche and for that niche's problems. Right. And they don't have a clear CTA. So there's no clear next steps of what I have to do now. okay so i'm gonna break down exactly how the video works right and i'm gonna show you our offer video first um so you can get an understanding of the type of message or the type of e video we are sending out at the moment so let's take a quick look at this Hey guys, James here. And if you're watching this video, then it's likely you're curious about how we can potentially help you to grow your business and solve your client acquisition problem so you can finally scale your company. So we're going to run you through exactly what we do, show you some of the results. There's loads, so I'm going to skim through them very, very quickly. I want to keep this video under two minutes. So we're going to help you to build, grow, scale, and eventually monetize your personal brand and help you to build an associated lead generation system alongside that that is going to guarantee you 100 inbound leads in the next 90 days. There's no overly priced retainers, no need to spend and waste time. actually trying to figure out what content works and what's going to work with your brand. We do all of that for you for a one-time fee. We help you build the system, we help you build your personal brand in the next 90 days guaranteed and it's for a one-time payment. Some of the results that have come through, I'm going to skim through these because they're a ton and we can talk about it later. Just to handpick a few. So Samuel, 100k monthly profit. Stephen Butler as an inbound lead. Grew up over 10,000 followers for Oliver. Scaled to 500k a month. Joe, two inbound leads in the first week. Jamie closed his first deal within eight weeks of launching. Austin generated two inbound leads. Oscar, 200 million organic impressions, 4,500 leads in a 12-month period. John, closed five deals in two weeks. David, grew from zero to 3,000 qualified niche followers in 60 days, added 183 qualified people to the pipeline. Botte ended up having McDonald's and Burger King work with him through this system. So it absolutely, definitely works with him. loads of other results that we could potentially show you. And we do this for ourselves day in day out every single day. So we don't sell anything that we don't actually do for ourselves and deliver for ourselves. We're actually doing this for ourselves to grow our own company. So we know that it works. So if you're ready to finally solve your client acquisition problem forever, then you've been sent this message as a video. So go ahead, give it a thumbs up. And if you do so, our team will send you across a calendar link so you can choose the most appropriate time. have a quick zero pressure conversation about it there's no pressure no funny business leave your credit card at home we just want to show you how this will potentially work for your business see if it could be a fit and see if there's any kind of partnership or collaboration available to that that's all for me looking forward to potentially seeing you on the program on the other side see you there right so now you've seen the video i'm gonna break it down um right guys so i've seen our video and i'm gonna break down the video structure as well so you can get a better understanding behind the strategy of what exactly we've done there right So the first 40 seconds is going to be the B claim, the elevator pitch, if you'd like. You need to add your bold offer in there, the specific outcome you deliver and the specific timeline slash currency. What we have at the moment, again, I've added a screenshot here for everyone to see. And our B claim or promise is that we will help you launch, build, grow and monetize your personal brand and guarantee your 100 plus inbound leads in 90 days. Then we also have, we're calling out the things that our market experiences at the moment, right? So most people are paying monthly retainers. Most people are spending 20 plus hours per week creating content, right? And wasting money on ads for team members to actually get inbound leads, right? And we just call it out and say that, well, with us, you don't have these issues basically, right? So again, for us, it's no monthly retainers. you have to keep paying, no spending 20 plus hours per week creating content and no wasting money on ads for expensive team members. And then in the end, we're just re-emphasizing the outcome that in 90 days, you will have a profitable system that takes you less than two hours per week to manage. So essentially, here's the formula for you guys as well. So the big bold claim is going to be we help you or we help exactly who. So we help e-commerce brands. We help... consultants for example right help them with a specific outcome within the specific time frame and there is also a quarantine in place as well okay so that's kind of the formula we've used with our big bold claim and then as mentioned just call out three to four pain points your icp is experiencing so again no more pain pain points are experimented experiencing right so and add three of them as bullet points here and just again as mentioned just re-emphasize the outcome in x time frame you will have a clear outcome right and again the first 40 seconds you should just show them this big bold claim the problems here as well and then re-emphasizing the outcome right the first 40 seconds just have this on your screen and and walk them through it okay then the next 40 seconds will be about the proof and the case studies and this is the most important part probably of the video right because if you can't like show that you are capable of doing what you are promising then it's game over okay so again this section does one job just backs up your bold claim okay people are skeptical think about it like we mentioned people are getting pitched all the time they've heard all the promises they just need some sort of proof okay so list out all the case studies, list out all the results you've gotten for other people. Include specific client names, obviously if you can, include specific results with numbers and also include industries therein if that's going to be relevant for a target audience. Let's say you have multiple ICPs, then include the industries therein as well. So a bad example of this would be that we've had dozens of clients get amazing results. good example would be that this person hit this outcome in this time frame and again another outcome right or another one would be oliver kenyon generates hundreds of inbound leads monthly and scale to 500k mrr our client tom landed his first inbound lead in nine days after launching david added 183 qualified leads to his pipeline in 60 days okay so again by this point here i'm sure you've noticed the pattern that specific client name specific results and time frame if relevant Now, if you're just starting out and you don't have any case studies yet, then use your own results. Use results from your previous company. Obviously, don't fabricate the results because it's just bad karma, really. And just use results from a similar methodology you've implemented before. But again, this is crucial here. Never lie. Just never, ever lie. It's bad for your karma. It's bad for your reputation. Okay, so this strategy and this method mostly works if you have at least one to two case studies, but it can only work if you don't have any case studies. But the process is going to probably be a bit different for you, especially within this section here, the proof case studies and results section. All right, the next 20 seconds of the video is going to be who you are. okay keep this short and concise most people usually spend too much time in here but again keep in mind that those people are cold they haven't they don't care about you they don't care about your company and they don't care about your credentials as much as you think okay and only include this section if you actively use your own system right so for example we have I don't have a screenshot here, but if you go back to the video we recorded, we use our own system. We are the LinkedIn guys. We're actively doing the talk, walking the talk, right? So we just have to mention it. Otherwise, there would be no credibility for us. and only include the section if your background directly validates your claim or if you have a unique angle that differentiate. So again, what we say in that video is that when we practice what we preach, we've generated over 4,000 inbound leads for our own business in the last 12 months using this exact system. We are not teaching the theory. We're showing you what's actively working for us right now. So formula for this type of line would be we pre... we practice what we preach our after this i'm gonna go this to this one so again if you can't connect your about us to why you should trust us just skip it go straight to the cta right and i i typically recommend doing this because you can cut the video by 20 seconds which is a huge win already okay and then the last section is last 20 sections and then lastly the last 20 seconds are gonna be the cta and what exactly is gonna happen next okay and make this next step stupidly easy for them right so in our case we say that if you're interested in learning more about how we can get you 100 involved leads in 90 days. Let's have a chat. Just give me a thumbs up in the same LinkedIn message and I will send you my calendar link, right? We will map out the strategy for you. Worst case, you will walk away with a proven plan that you can implement yourself, okay? So essentially the formula is that, you know, outcome day one, easy action to take and risk reversal. Again, action in this case would be just give me a thumbs up, okay? I'm not asking you to book a call straight away. I'm just adding another layer between. booking a call and messaging me okay or vice versa actually adding another layer of you know setting i think and the formula for this one is actually easy outcome they want easy action to take and risk reversal okay easy action to take in this case is just go back to the same message and you know give me a thumbs up and i will send you my calendar link okay um very very easy very low friction cta again And then if you have a Loom Premium, I recommend having this CTA here as well, right? Because sometimes people are interested straight away after watching the video. Then I just, you know, recommend adding this link in there, saying something like, hey, book your strategy call and then add your calendar link or it could be like sign up for my newsletter or download this another funnel or sorry, download this another step. right to receive more information or whatever it may be okay so again just a nice hack to have as well you don't have to add this in necessarily but you know it's it's a nice thing to have in there and then the common mistakes you see with this uh type of strategy right mistake number one people usually make the video too long okay no one is going to watch a 10 minute pitch from a stranger okay it has to be under two minutes or don't send it as you saw from our video it's exactly two minutes long Mistake number two, there's no proof. Just having this way we've had so many clients means absolutely nothing. Include always numbers, names, and always add specifics. Mistake number three, you're trying to close in the DM. You're not closing a deal in LinkedIn messages. You're just getting them interested enough to book a call with you. okay um so just keep that in mind and lastly this strategy is not gonna work if your offering is confusing if you don't know who you're targeting or you're targeting the wrong people right or you don't have any proof or results at all okay even though later earlier in this video i said that it can work if you don't have any case studies but again you cannot just you know make your life harder using this method this way okay so if you don't have any results for case studies make sure you have at least something tangible to show other people then again you're pretty much good to go right now the last thing if they don't respond when you send loom video okay then i recommend just sending casual follow-up three to five days later okay and the message is like hey first name wondering if you had a chance to review the video okay That's it, simple, direct, no pressure at all. So you don't want to send again a long paragraph like, hey, you don't want to send a long paragraph that, hey, first name, did you get a chance to look at this? This is what we do and this is what we guarantee and blah, blah, blah. No, you should just quickly prompt them that, hey, I sent you the video, did you get a chance to watch this? If yes, and you're not interested, no worries at all. If not, I'm going to send the video once again. Just a very short, casual follow-up here. Now, a very important thing to mention here is that if you've sent your Loom video out to 50 to 100 people who have asked for it and you haven't gotten any replies, okay, then you can start analyzing what you could improve to increase the conversion rate. So in this case, DMs or videos sent to course booked or signed up, right? Don't panic if you've sent the video for, I don't know, three times only, okay? There's not enough data. You need data. Send the video at least for 50 to 100 times and then make your conclusions. Keep in mind that data is king here, right? You need volume to see. was actually right and the shameless plug here as well that linkedin tms are just one piece but you also need your personal brand you also need proper content right guys and that's it with video hope you found it helpful if you guys need my help or if you're interested in the offer right guys and that's the end of the video i hope you found it valuable if you are in the b2b space whether you are an agency founder consultant coach or if you're on an ai business or sas and you're interested in growing your pipeline, you want to get 100 organic inbound leads in the next 90 days, then there is a link down below. You can have a chat with me. You can schedule a call with me. Again, no bitch, no pressure. I'm just going to audit and map out your current LinkedIn system. And if you're interested in working with us, cool. If not, again, worst case, you're going to get access to all the strategies we're using so you can implement them yourself. And yeah, see you on the other side.

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