The Fastest Way to Get Your First 1000 Paid Users for Your SaaS Product

the startups you are seeing here making millions every year and i know you are wondering that how i can build my product as because now you nowadays cloud code ai easy to build a product on you are wondering that how you can get your first paid users the fastest way possible in this video you will see the stage by stage which channel which method and how much that cost you to acquire each customer and how you can build the unicorn from starting from foundation launch how to get the momentum and how to scale your systems to unicorn making a unicorn from the foundation let's start from the foundation as because if you find the right market build the solution and make it scalable or to find the channels where you will get consistent customers that is your foundation congrats you have built a product you find the right market and you have found the solution which is your product so what these three things make sense is that you just need to market you need to get a product and you do need to have a gpm strategy which i will be covering in other videos for this video i'm just going into the foundation how you can leverage the foundation and this is the most critical question as because ei is now accessible to every person here and there the product you are building maybe it is easier to build or replicate in a week or so how you find the paying customer the first thing you can leverage is that you have an existing network somewhere maybe you have contact list of founders the colleagues you have in past secondly you have social medias linkedin twitter and other social medias where you will get access to their dms the people the colleagues you have and you have built the network over the period of time so that you can leverage email social media and you will create a contact list maybe you will find 100 to 200 people which you can reach out directly today right now you need to leverage those people and what you need to do is not to set the automation not to set it as a scalable system right now as because you are building the foundation and many people make this mistake as that they build the product first then they will immediately launch it and they do not realize that they don't have the validation or they do not have a people to get the feedback from so you don't need to make that mistake over here in the foundation stage as because you do have 0 to 5 or maybe 10 customers as of now or maybe you do not have one what you need to do is that you do need to start going manual outreach at least to 200 people where you will find your icp okay basically you don't need to worry about your icp gtm pmf or any heavy stuff like that you just need to make sure that you are reaching out to the people you have access of maybe at least you have 200 people of them right you need to start emailing you do need to start dming them that hey i have made this product maybe in your workflow this product will fix you and will save you hours or the money or the time or the energy anything you can do but do personalized email do personalized dms so you will get the chances to get your like they will obviously open your messages because they are already in your connections and you have relation with them now which channels work already i've told you that emails contacts social medias you already have the minimum thing right now is that you do need to have a built-in public youtube channel or maybe you build in public on twitter on linkedin as well as because people nowadays are more relatable with the process with the lifestyle with the daily walking of yours You are a founder, you are an entrepreneur. Your life is very much relatable to other people as well. And if you are building a SaaS and B2B product, this thing is a hidden gem for you. Trust me. As because what this do is that you share your lows, you share your highs, you share your wins, you have shared your errors and customer feedbacks as well. When you share those things on the social media, on the internet, people will be more relatable. And your chances of getting noticed is much higher than any other marketing strategy. right now you do you do start with indie hackers you do start with radio you do start with quora find people find community find drives which are more relatable to your product which are more fit into your icp bucket this is fine if you are not able to find your icp as because you do need to start experimenting with the audience it is not that you have set it up that okay i i will only target this bunch of people and it won't work as you thought you do need to experimenting with other audience as well come to the second stage before that you in the description you will find a checklist where i have mentioned all the methods the strategies the proven systems and where you can market your product having everything i have a checklist will a checklist for you don't forget to grab it in the description below moving into the stage two where you will build and you are ready with the product the mvp but the product which evolved which evolved instantly and because in ai era product is not the mode the outcome is whenever you try to launch them is that they launch with zero users they go into the product they go into the any other platforms they launch and they wait for the user but now as because you have followed this first foundation stage you know that you have at least 30 to 50 people on your product and you do give them the value they need it that user why we did that is because we are now ready to give them the so that people you have 30 to 50 people they will refer they will market for your product you will save a lot of money on marketing and the launch stage and at the launch you will get a feedback from those 30 to 50 people as because they are already using it they have active users right on stage two you need to have a referral program where you will refer your people your first set of customers okay if you refer to other people and that should be obvious that should not be that forceful as because if your product is good they are going to you anyway moving on to that you do need to start with reddit product and communities indie hackers quora and any other channels you find relevant to the market your icp and methods work here is referral program as because you have launched your product you already have 30 to 50 people which are using your product or either they were paying customers and if they are make sure you have a landing page at that time before you launch and you get the emails you collect the email list and on the email as well the best example you can find is that clay the linkedin extension now it is converted to in clay 2.0 or something what they have did in past is that they have started email list they have started closed beta as they are just giving 50 people access to their product the 2.0 version of that they are teasing it on email not any algorithm changes they are teasing on the email and that work extremely good for them as because they are launching their second version of the product and they have shutting down the older version of that and that is a good strategy all together you tease something actively not at a specific date but you started teasing it for a very long time to get the awareness on that stage and it will not cost you anything as because you are collecting emails of your product and make sure you keep doing make sure you keep doing that none we are moving to the stage 3 where you have certain active users and a couple of or maybe 10 to 100 paid users. Now, this is the real game. This is where you will see the churn. You will learn that once you get the customers, once you get the paid users, it is very hard to retain them. As because they do have many subscriptions. They do have JGPT, they do have GLED code, they have enterprise level products. Why do they keep buying from you? that is the question you need to give them the answer each time they renew their plot this is a real game here you need to have a momentum and this is a very hard phase you will see that if you get 100 paid users and now you need to scale it from 100 to 1000 paid users it is very hard for you as because this is the patience game now you need to make sure you are giving real value you are giving your user the real outcome they are getting they're needing what are the things you need to make sure to scale from here is that affiliate program because affiliate are something that framer used other products other unicorns already used it is a tried and proven strategy as because if you have users they are not getting value to refer now you are right as because those four set of users are referring you as because they are your first-handed first-hand relationship with you and as because they are doing but if you are doing it for one thousand ten thousand customers you do need to have affiliate program anyway now if that is something you are like already explored now you have time to get explore the paid media paid marketing for your product where you will find google ads for search and youtube where you will find meta ads instagram and facebook now this is the stage you need to start paid marketing as well on tiktok ads also so methods work here affiliate programs and it needs to be valuable for sure channels work paid and campaigns you do need to start categorizing your icps categorize the pain where you need to target them when they need to target them all those things together needs to make sense when you do the campaigns i don't want to market myself as because landing teachers funnels speed media not the thing every founder or every person are good at you might need to hire a dedicated team for that maybe you can outsource maybe you can hire in-house so please remember those things again moving to the four stage number four which is you need to be the unicorn you have 1000 paid users maybe you have 500 and you are good to getting the profitability you need make sure you grab the checklist in the description as because that all in this video i'm covering it is all mentioned as a checklist in the description grab it must crave it that now the question is that okay i did everything whatever required to do it and i follow all the stages like the foundation the launch the moment what i'm getting what your vision what your culture is that now everything comes to that okay maybe you are giving the vibe maybe you are giving and being on top is very hard being a coca-cola is hard right in this stage you are no you know that okay you have tried outreaching you have inbound outbound you have tried paid ads everything you have tried at that point not this point right now you are watching maybe you do not have customers but when you reach that point where you have customers you know that have you have tested many couple of things paid ads and maybe organic traffic as well blogs and other things you know that which are the things working which are the things not working for you double down on the things are working and cut down on the things which are not and make sure you do smart decisions you do have team for that you do not like you are not this person that you do solo as because you do require a team right now before that on stage three stage two you do not think need an in-house team but right now you need as well you need to scale you need to make your product the first choice of your customers maybe you know you already knew that okay these other things are working and maybe these other things are not working so be adaptable be scalable and build systems have everything documented of your starter as because you do require to give it to any llm any agents you are like figuring out or something right make systems make scalable system at that point you will become the unicorn in your niche i hope you find this video helpful you find that you this stages are the fastest week to get your first hundred customers if you have any doubts i drop my linkedin in the description and do not forget to subscribe to this channel because weekly videos on this channel for growth b2b size growth how you can market your product and how you can acquire more customers how you can reduce your churn rate and all marketing stuff or growth stuff i do share on this channel and Don't forget to watch this videos, other videos of mine. Peace.

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In this video, I've covered the fastest and proven ways to get your first 100 paid users for your AI or SaaS products.

0:00 Intro
0:37 Stage 01
4:28 Stage 02
7:13 Stage 03
9:28 Stage 04
10:58 Outro

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