AI Revisited - part 2 – REWORK

Following up on an earlier conversation about AI, this episode shifts to the product side of the discussion. Host Kimberly Rhodes chats with 37signals CEO and co-founder Jason Fried about his daily AI use, what it's helped him do more efficiently, customer expectations, and how he's thinking about AI's role in future product updates.

*Key Takeaways*

00:00 – Episode preview
00:23 – Putting AI tools to work
07:37 – Using AI to reclaim time, not replace thinking
13:46 – Where 37signals sees thoughtful implementation fitting in
19:21 – Why rushing adoption can backfire
20:42 – The ongoing debate from the customer perspective
24:35 – Why workforce changes aren’t always tied to automation
28:57 – Human interaction still matters

*Links and Resources*

"The owner's word weighs a ton" by Jason Fried on Signal v. Noise – https://medium.com/signal-v-noise/the-owners-word-weighs-a-ton-2772f0934a93

Fizzy is a modern spin on kanban. Try it for free at https://www.fizzy.do

Record or upload a video question for Jason and David — https://www.37signals.com/podcastquestion

Get a free Basecamp account at https://www.basecamp.com 

Books by 37signals – https://37signals.com/books

30-day free trial of HEY – https://www.hey.com/

Once. com – https://once.com/

Campfire – https://once.com/campfire

HEY – https://www.hey.com/

The REWORK podcast – https://37signals.com/podcast/

Get some REWORK podcast merch – https://37signals.com/podcast/shop

*Let's be social!*

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Rework is a production of 37signals. You can find show notes and transcripts on our website https://www.37signals.com/

Leave us a video question at www.37signals.com/podcastquestion or send an email to rework@37signals.com, and we might answer it on a future episode.